How to Use Your Social Intranet to Distribute Company News and Announcements
Communication is key for practically every organization on the planet. When communication falls apart, so does everything else. This is why managers and CEOs are constantly trying to improve the quality of communication among staff members.
Bearing this in mind, communication at the upper level must also be streamlined to prevent hurdles from getting in the way, and this is where news and announcements come into play.
When an organization reaches a certain size, gathering around the conference table to make an in-person announcement or communicate recent news and happenings isn’t really possible. After all, much of this information needs to be distributed throughout the entire company, rendering this method highly ineffective for companies consisting of 50 or more employees.
Finding a communication tool to spread the word about company news is a crucial. In this post, I’m going to cover some internal communication tips, and how you can use social intranet software to distribute company news and announcements.
Social Intranet Software is the Absolute Best Way to Share Company News and Announcements
Social Intranet Software is the Absolute Best Way to Share Company News and Announcements.
Intranet software finds itself sitting comfortably in the latter category, as it can be used by everyone in your organization. The best intranet platform will grow alongside the technological landscape itself, incorporating new advancements and further working towards creating the best possible user experience.
Company intranet software is embraced for many reasons, with communication being one of the most important to highlight.
In addition to interaction and collaboration benefits, your intranet serves as an excellent platform for company-wide communication from upper level staff members. It is, in this sense, a fully-functional intranet news channel for your organization that can be used any time of the day or week.
Why Do You Need to Share Company News on Your Intranet? What are Your Goals? What are the Benefits?
Your intranet news channel will have measurable results, but it’s helpful to solidify your goals before moving forward.
Improving communication at work is an effective way to take your business to the next level, but this just scratches the surface of what is possible when your intranet software is properly utilized.
Before listing out some internal communication tips, you need to think about your goals. Now, your goals may vary considerably from other organizations, but the following are some example goals and benefits you’ll experience when you improve internal communication.
Constructive Feedback (Multi-Way Communication)
One of the best things about sending out a mass announcement is that you can use it as a platform for a discussion or to gain feedback from staff members. Employee feedback is indispensable, as it can be used to improve everyone’s experience. This can also be an excellent way to nip potential problems in the bud should they come to light via an announcement, which will also result from the help of staff members.
Consolidation of Software Applications
These days, it seems as if there is a specialized type of software for practically any task. Logging in and out of applications just to conduct a quick, simple task can waste quite a bit of time throughout the day, let alone the entire workweek. It’s exhausting. When your employees no longer need to move between applications to get updates on the latest happenings within the organization, this issue begins to fade away.
Improved Company Culture
The culture of a business can have quite a large impact on how it’s viewed by your internal audience (employees) and outside audience (customers). The interconnectedness of today’s internet-centric world has made it this way … modern consumers want to feel closer than ever to the companies they support, and this is where company culture sets in. Your intranet news channel is perfect for sharing announcements that can help give your organization its very own “brand voice,” which is something that simply cannot be bought or sold.
Saved Time (and money) for Upper-level Employees
As you might expect, distributing news to everyone within your organization can be a full-time job. Posting news and announcements to your intranet is an easy, intuitive process. This means everyone tasked with such responsibilities can expect to save time after making the switch.